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Tag Archives: SEO

Jill Whalen: Why We Do What We Do in SEO

February 11, 2010 by Guest Author Leave a Comment

If you always keep the two major factors that search engines are looking for in mind – what you say about yourself and what others say about you – you’ll always be able to make the right decisions for your website.

Why Are Links Important to Search Engine Rankings?

January 27, 2010 by Darrin Widick Leave a Comment

The premise of Google: Each time a given author was quoted as a reference in other academicians’ research papers, it was seen as a vote for the authority of that author. Now, simply carry that forward to the multi-billion-dollar external search engine: The more times a site is referenced, the more authority that site has, and the higher it ranks. Write good copy, optimize it well for on-page factors, and let the world vote on that content with links to your site.

Tweet Roundup | 12/31/09

December 31, 2009 by Darrin Widick Leave a Comment

Our Tweets about search engines, digital marketing and Kansas City happenings through December 31, 2009.

Search Engine Market Share

November 14, 2009 by Darrin Widick Leave a Comment

Is Google’s market share 70.6% or 80.4% or 64.9% or 66.1% or 78.2% or 77.8% or 76.7%? The answer is: Yes …

Tweet Roundup | 11/09/09

November 9, 2009 by Darrin Widick Leave a Comment

Tweets about search engine marketing, advertising, analytics and Kansas City for the week ending 11/06/09.

Search Engine Optimization and Rocket Science

November 2, 2009 by Darrin Widick Leave a Comment

We have a saying that Search Engine Optimization isn’t rocket science. But if you want to optimize for that phrase, make sure that the term “rocket science” is on the page.

Tweet Roundup | 11/01/09

November 1, 2009 by Darrin Widick Leave a Comment

A week of Tweets about search engine marketing, advertising, analytics and Kansas City, through 11/01/2009.

Tweet Roundup | 10/16/09

October 21, 2009 by Darrin Widick Leave a Comment

A weekly roundup of our Tweets on search engine optimization and marketing, advertising, analytics and Kansas City.

Keyword Placement for Organic Optimization

October 20, 2009 by Eva Leave a Comment

Tips on where keywords and phrases should go on a website to be seen by the search engines.

‘We Don’t Use the Keyword Meta Tag’

October 14, 2009 by Darrin Widick 2 Comments

Don’t spend an extraordinary amount of time populating the keyword meta tag. And don’t stuff it with irrelevant words. But do spend time focusing on what the main keywords/phrases are for a page, do create content that utilizes those words, and do populate those words into the meta tag.

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