Monthly Archives: June, 2010
Making Key Messages ‘FABulous’
Developing key messages can take time and patience, but by identifying the features, advantages and benefits (FABs) of your offering, you can ensure consistent, targeted messaging across all communication platforms.
Tweet Roundup | 06/11/10
Tweets on social media optimization, search engine marketing and digital media for the week ending June 11, 2010.
Colorado Buffalo Stampede
Can one buffalo stampede? Ralphie can!
Tweet Roundup | 06/04/10
Tweets on social media optimization, search engine marketing and digital media for the week ending June 4, 2010.
Looking Back at the 2004 Google IPO
When it comes to search engines, we know our stuff. Having implemented online optimization and marketing campaigns for our clients for a decade now, we’ve been around since the early days of the industry. And it was clear from the beginning that, as search engines go, Google was — and is — ahead of the field. That’s why it is hard to look back and realize we didn’t follow our gut instincts and buy into the Google IPO nearly six years ago.